Food. Pure natural healthy food. Like raspberries? Of course you do! Especially when they are flavoured with castoreum. This lovely substance comes from the scent gland of a beaver. Give me more beaver flavourings! Yummy.

Have  a  magnet? Good. Hang it over your cereal and you will see tiny parts of the contents of your bowl move. Why? The cereal contains tiny iron filings, minute iron particles. Enjoy your breakfast! Now where is my porridge, that must be pure and wholesome. Or is it?